About Southern Snap
 

Just like Southern Snap, the owners Sam and Nick Dabit were born and raised in Savannah, Georgia located in the heart of the South, and they were both brought up on the traditions that so many are familiar with and gave them the inspiration to design a brand that would showcase those roots. The two brothers spent time doing the things that make the South truly feel like home, from tailgates illuminated by the light of Georgia sunsets to days fishing on a rocking boat, drinking ice cold beers with the people they called close friends. Of course, they had to make a living somehow, how else could they enjoy everything the south had to offer for a good time?

Both Sam and Nick worked in men's fashion and clothing stores their entire lives, and with a matured eye for style they both came to notice that the designs that truly represented the Southern lifestyle were lacking, even non-existent in some places. This is often the case for many places situated in areas with rich, diverse cultures, as we have become reliant on outside production for a majority of our products thus we have a lost the unique representation that each region once had, the South being one of them. The brothers not only took note of this but took action, and began designing the brand that has reached incredible heights since its beginnings. Each logo, piece of artwork and color scheme was carefully designed by the two brothers, which gives it that home grown feel, almost like seed to table but with a little more personal touch involved.

Each one of their products, which include Southern Flag Hats, Trucker Hats, Snap Hats, T-shirts, and Bow Ties were made to remind those who grew up in the South of the traditions that they were raised on, whether it be the open coast populated by deep blue water represented by the handcrafted Bow Ties or the Flag Hats that give the wearer a chance to show off their home state. Southern Snap's representational products were well received and began moving into multiple Southern stores, where they sold incredibly well, Joseph's Clothier being one of them, as the products offered sold out in the span of only two weeks.

The themes representing the history of the south and the current traditions that make it such a unique place weren't simply chosen at random, as each was designed with a specific purpose, and one that Nick and Sam knew would resonate well with their audience. The Reagan Bush '84 Shirt, for example, represents the common political ideology that is present among many southerners, and also showcases the landslide victory the Republicans had over the Democratic party due to the polished goals and ideas Reagan put forth in regards to protecting the basic American values and freedoms.

Southern Snap, now seen in 70 plus stores throughout the South, was made with southern values in mind and continues to grow with those same ideologies, as the Georgia raised owners Nick and Sam Dabit understand the importance of manifesting those values, and protecting them so they remain as strong as they were when they were born.